T-Mobile's no-contract attitude brings in another 2.4 million customers


So, now we know where all those disgruntled Sprint customers have been going. In total, 2.4 million new customers hooked up to T-Mo's network last quarter, with around half of those opting for the carrier's "Un-carrier" style plans, which do away with service contracts and instead offer financing to those looking for a new handset. Despite being reprimanded by an industry watchdog for its aggressive and not-wholly accurate marketing, T-Mo actually managed to beat its last bumper quarter in terms of new subscribers. Curiously, on the financial side of things, the company actually reported a drop in earnings -- which it blamed on the fact that it's having to grow so fast.


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Source: T-Mobile USA



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